Bach to Baby is the critically acclaimed classical concert series for babies, toddlers and their families to enjoy together. Founded by mum and award-winning pianist Miaomiao Yu, the series features outstanding musicians from the top concert stages, with monthly performances in over 45 venues across London and the South East, as well as special events at Buckingham Palace and Royal Albert Hall.

"It's about Mozart and Bach, feeding and crying, and dancing to music all of it" ~ Miaomiao Yu, founder

We believe that classical music can be shared and enjoyed by everyone and this drives everything we do.

INNOVATION: We think outside of the box, do what no one else has done before. We are an ideas team, and everyone can contribute no matter how big the dream or how small the detail.

MAKE THINGS HAPPEN: We're problem solvers, not problem finders. We move fast and we get things done.

QUALITY: We create the best, and believe in nothing less than exceptional; exceptional concerts, exceptional musicianship, exceptional audience experience.

SELF MANAGE: We are a team of leaders who can work independently AND collaborate.

DIG IN: Be a part of what we are doing in whatever capacity is needed, be flexible, and embrace the can-do spirit.

GROW as part of a talented team where you will be challenged each and every day. We move fast and we make BIG things happen. We are a rapidly growing company, and we give opportunities where we see ability and potential.

WORK FLEXIBLY to fit around a portfolio career and/or family life.

MAKE CONNECTIONS with amazing musicians and people across the arts community.

MAKE A DIFFERENCE by continuing to redefine the classical concert format so more families can enjoy and share great music.

Job Specification

Fully flexible, family-friendly, hybrid, part-time role (Approx 20 hrs/week)

Are you looking for a role that fits around family life? Need hours within the school day, with flexibility for school holidays?

At Bach to Baby, we understand the realities of being a working parent. We're committed to creating a work environment that suits families whether it's school drop-off or a sudden bout of chickenpox! This part-time role offers the flexibility to adjust your schedule around life's demands.

Bach to Baby, the critically acclaimed concert series for babies, children, and their families, is looking for a passionate, confident, and creative digital marketer to keep our social presence lively and consistent, and help grow our audience. You'll own the day-to-day of our channels, with room to take on more as you settle in.

Do you get a buzz from content that builds brand awareness, drives web traffic, and boosts sales and subscriptions? Are you super-organised and detail-driven, with stylish written English and a knack for keeping a consistent brand voice? You're the proactive self-starter who makes things happen.

Sounds familiar? If so, we'd love to hear from you!

Duties

• Pursue opportunities to grow audiences on existing and emerging platforms
• Maintain a consistent brand and tone of voice


Core Duties: Social Campaigns, Content & Community

• Keep our social channels active, on-brand and consistently engaging
• Create engaging content across our channels
• Build genuine engagement with our audience
• Support relationship-building with aligned creators and partners


Ticketing Sites and Online listings

• Keep our online listings and ticketing platforms accurate and up to date

Additional duties, if you have the relevant experience:

Requirements

• 2-3+ years' experience in social media or content marketing role with proven success in:
• Social media audience growth, content creation, scheduling, and community management
• Excellent organisational skills with high attention to detail
• Exceptional written English and creative copywriting flair
• Proficient in Canva, Adobe Express, or similar for creating engaging digital content, as well as Meta Business Suite, Metricool or other social scheduling tools
• Strong proficiency in Google Workspace or similar (Word, Excel), with a keenness to embrace new tech
• Strong interpersonal skills and ability to build effective working relationships
• Excellent multitasking and deadline management skills
• A proactive, problem-solving self-starter
• Adaptable, with a can-do attitude and entrepreneurial spirit

• Managing effective paid social media advertising
• Experience working in the arts sector
• Experience prioritising a busy workload across multiple projects

Location

Hybrid - London Bridge office and remote work

Flexibility

We are committed to making work work for families. This is a part-time position with flexibility to work longer or shorter hours, fitting around school and other commitments. Fully remote is possible for the right candidate.

At the same time, this is a small company that cherishes hardworking entrepreneurship. Certain duties and responsibilities are difficult to define and may vary from time to time, sometimes overlapping in areas with other members of a close-knit team. Team members have the ability to think and work flexibly; a can-do attitude is required to meet the rapidly changing operational requirements while also making the time to think outside the box, explore, develop and improve marketing within Bach to Baby.

Start date

Immediate

Working hours

• This is a self-employed position of around 20 hours a week
• Hours may vary from month to month according to business requirements, and also around family and school hours.

Remuneration

• This is a freelance / self employed position, £15/hr, £31,200 FTE

Application

Email dreamteam@bachtobaby.com with the following:

• Email subject Social Media & Content Marketing Executive
• Please tell us where you heard about this position
• CV detailing education and relevant experience(max 2 pages)
• Short cover letter explaining why you'd like to work for Bach to Baby, one social media or content campaign you're proud of and what your role in it was, and a link to content you've created professionally (not personal accounts), if you have one to share.

• First Interviews Tuesday 8 September 2026 (second round to follow later that week)
• Start Date Immediate (with some flexibility for the right candidate)